Reliance Industries Limited has launched its online retail platform Jio Mart as a move against other online retailers such as Amazon and Flipkart in the Indian Market. A pilot version of the platform was earlier launched in Mumbai last month.
The e-commerce venture will deliver groceries for free from neighborhood mom & pop stores. Reliance has planned to roll out this in 200 towns across the country the chief executive of Reliance retail mentioned in his tweet. The Conglomerate amid the crisis raised funds from global tech giant Facebook for a 10% stake in its digital arm Jio.
Following the investment of Facebook similar American companies like SilverLake, Vista Equity Partners, General Atlantic and KKR started investing in the Jio platform of Reliance Industries Limited. Reliance Industries Limited did complete the above-said deals last month amid the COVID-19 crisis.
The partnership between such overseas leaders is expected to help Jio in expanding its businesses across the country.
The Chief executive also mentioned about how Reliance is seeing the crisis as an opportunity. In his tweet, he mentioned about not wasting a crisis and also remembered the launch of Alibaba during the SARS crisis.
Offerings of Jio Mart
The site contains offerings ranging from fruits, vegetables, dairy, bakery, personal care, etc. Apart from this, the platform offers private label products such as coconut oil, noodles, shower gel, cookies, beverages, etc. For orders above Rs.750, they waive delivery charges. But if the order falls below Rs.750, a delivery fee of Rs.25 will be added.
Reliance operates through retail stores, hypermarkets, supermarkets, wholesale stores, and so on. Jio Mart has a network reach comprising 11,784 retail outlets.
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